Our story
At MyHues, we have a bold vision of creating an inclusive and empowering beauty industry that redefines the essence of true beauty.
MyHues celebrates the unique beauty of every individual, and our unwavering commitment to inclusivity drives us to revolutionize the industry with our ground-breaking products. More than just a beauty brand, MyHues is a movement - one that stands for the belief that beauty has no boundaries.
We are rewriting the beauty narrative, one hue at a time, and we invite you to join us. Embrace the kaleidoscope of your true hues and together, let's paint the world with the vibrant tapestry of humanity!
Shalini Srivastava
Hi there! I am Shalini Srivastava, an enthusiastic cook, devoted mother, avid reader, makeup addict, and a full-time content creator. For nearly a decade, I have been sharing my creative work on the internet, creating a wonderful connection with my audience. It all began in 2010 when I launched my beauty blog, Beautilcious, to share my passion for beauty and makeup.
Throughout my journey, I have been overwhelmed by the love, support, and encouragement that I have received from my audience. As a makeup lover, I have always faced challenges while finding suitable shades for my dusky complexion. This struggle inspired me to create my own makeup brand, where inclusivity is our utmost priority. With great excitement, I am now embarking on a new chapter as the founder of MyHues Cosmetics.
I invite you to join me on this remarkable journey to promote inclusiveness in the Indian beauty space. Our first collection, the MyHues Lip Comfort Matte Liquid Lipsticks, is now available on our online store. Let's come together and be part of the #HueRevolution!
Renu Joshi
Hi everyone! I am Renu Joshi the co-founder of MyHues Cosmetics. Previously, I was a teacher by profession. However, slowly and gradually, I developed interest in beauty products - specially lipsticks! That's how Shalini and I came up with our dream project "MyHues". At MyHues Cosmetics, we believe that by wearing lipstick you can dramatically change your mood by making you feel sexy, confident professional and creative. With MyHues Cosmetics, we want to make beauty more inclusive for Indian skin-tones.
Embrace the inclusive hues with our MyHues Lip Comfort Matte Liquid Lipsticks in timeless shades! Put on some lipstick and pull yourself together!